文章摘要
曾牵芸,杨书婷,陈风波.经营方式对农户优质稻选择行为的影响——基于广东水稻种植户调查数据的分析[J].广东农业科学,2024,(12):-
Impact of Rice Management Practices on Farmers' Choice of High-Quality Rice Varieties- An Analysis Based on Survey Data of Rice Farmers in Guangdong
投稿时间:2024-12-21  修订日期:2025-02-03
DOI:
作者单位邮编
曾牵芸 华南农业大学经济管理学院 510642
杨书婷 衡阳科技职业学院经济管理学院 
陈风波* 华南农业大学经济管理学院 510642
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Abstract:
      【Objective】With the improvement of farmers' income levels, the demand of rice farmers has shifted from "having enough to eat" to "eating well." The adoption of high-quality rice varieties has gradually become an important approach to improving rice production efficiency and meeting market demand.【Method】Based on the theory of farmer behavior, this study constructs a theoretical framework to analyze the factors influencing rice farmers' adoption of high-quality rice varieties. Using survey data collected from rice farmers in Guangdong Province during 2021–2022, binary Probit models and other analytical methods are employed to examine the effects of rice management practices, farm size, and non-farm income on farmers' adoption behavior and its heterogeneity.【Result】The findings reveal the following: First, significant differences exist in the adoption behavior of high-quality rice varieties between subsistence-oriented type and profit-oriented type rice farmers , with profit-oriented type farmers being more inclined to adopt high-quality rice varieties. Second, operational scale and non-farm income significantly influence the choice of high-quality rice varieties for both profit-oriented type and subsistence-oriented type farmers, significant positively at the 1% and 5% statistical levels, respectively, profit-oriented type farmers are primarily influenced by scale, while security type farmers are more driven by non-farm income. Third, scale of operation has a significant positive moderating effect on the relationship between the Management practices and the adoption of high-quality rice varieties, which is significant at the 10% statistical level. When farmers' management practices shifts from subsistence-oriented type to profit-oriented type, the effect of farm size on the adoption of high-quality rice varieties is significantly enhanced. Fourth, there is a threshold effect of farm size on the selection of high-quality rice varieties. When the operation scale is less than 0.58 hectares, the farming purpose significantly affects the variety choice. However, when the scale exceeds 0.58 hectares , the impact of farming purpose weakens. Fifth, non-farm income has a significant impact on the adoption of high-quality rice varieties in both low-income and high-income groups, but the mechanisms differ: high-income farmers rely more on farm size expansion, while low-income farmers are more influenced by changes in non-farm income.【Conclusion】To increase the adoption rate of high-quality rice varieties among rice farmers, this study proposes the following policy recommendations: First, improve and stabilize the quality of high-quality rice varieties, reduce production costs, and enhance the enthusiasm of large-scale farmers in adopting high-quality rice varieties. Second, support the development of high-quality rice brands, highlight the price advantage of high-quality rice varieties, and enhance the market competitiveness of these varieties. Third, strengthen the promotion of high-quality rice varieties and planting technologies to improve farmers' awareness and acceptance of high-quality rice varieties.
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