| 【Objective】The research was conducted to study the development status and trend of litchi in mainland
China and improve the income of litchi growers. 【Method】 The development status of the litchi market in Chinese mainland
was analyzed by comparing the planting area and market demand of litchi in 2017 and 2018. 【Result】 The production
area of litchi in mainland China is relatively stable, accounting for about 52.60% of the global production. In 2018, litchi
production in mainland China reached a record high of about 3.0281 million tons, which increased by 54.82% compared
with that in 2017, accounting for about 61.34% of the total production globally. In general, the litchi has a strong market
demand in mainland China, but the price is relatively low, and the proportion of high quality litchi varieties increases. The
regional variety layout and regional variety layout adjustment has been accelerated to improve the quality and efficiency
of litchi production. Driven by both internal and external forces, litchi industry will gradually be transformed to capitaltechnology production mode, and the industrial quality will be constantly improved. The socialized professional service teams
are expanding day by day, the service standardization and specialization level and its influence will be further enhanced. The integrated development of litchi primary, secondary and tertiary industries begin to speed up. The development of e-commerce
and other new ways of sales is accelerating, forcing the role of industrial upgrading further. 【Conclusion】 In order to promote the
sustainable development of litchi industry, it is necessary to give full play to the role of expert think tank, build a modern litchi
industry chain, cultivate and train industrial management personnel, formulate targeted policies and specific countermeasures,
and implement them effectively. |
